A Formidable Brand
‘Mavens’ means a pro or an expert. ‘Wood’ symbolises stability and the agelessness of the company which we strive to keep up with. Please find the Brand Guidelines.
It’s all in the Name
Construction of the company name comes from ‘Mavens’ and ‘Wood’. ‘Mavens’ means a pro or an expert. Whereas, ‘Wood’ means stability and the agelessness of the company which we strive to keep up with.
To be exact ‘Mavens’ (‘meIv(a)n) as per Oxford Dictionary means “An expert or connoisseur”. ‘Wood’, as time goes by, becomes strong and firm and holds the base together. It spreads out its various branches in several directions and supports life and livelihood for many.
Our goal is to build, grow and transform a business, for which our company provides essential helps with a wide range of expertise, creativity and passion.
Our Brand Values
Ethical Investing
We are guided by a community feeling, and environmental and government conscience, supervised ownership benefitting all the stakeholders
TeamWork
Our strategy of value creation is implemented by erudite partners, prudent investors, professional bankers and passionate founders and the team.
Integrity
Integrity is in the way of our business of whatever we do. Our promise is robust and credible reporting standards to our valued investors.
Why Choose Us
Experienced Partners
Our prudent partners come with decades of international management career, spanning specialist and generalist roles delivering rapid growth. They work with us and stay put all through the fundraising to exit journey.
Focus on Execution
Being a hands-on Private Equity we take deep involvement in the portfolio company. Our investee companies value the support and consultancy they receive throughout.
Conservative Risk, High Return
We strive to identify opportunities that are within our risk appetite and drive growth and cash flow through market making, financial engineering and transformation.
Our Brand Identity
Our People
Our people are the brand ambassadors. We are a proud family of investment connoisseurs supported by portfolio companies’ founders and teams.
Trademarked Monogram
Our registered trademarked monogram is a beautifully crafted M and W. The majestic M represents ‘Mavens’ while the W of ‘Wood’ represents ageless stability.
Brand Elements
Prata regular Typeform represents a beautiful and classic setting and Blue-Grey and Gold the brand colours for the global MavensWood brand.
Our BrandBook
MavensWood Investments Ltd is one of the world’s fastest-growing private equity and venture capital companies, with a unique London heritage and embodies Modernism. Today its reputation reflects a deep and abiding commitment to excellence in every area of investing and social impact.
We are growing globally and in this rapidly changing and increasingly competitive global environment, we need to innovate but we also need to be consistent, for those many audiences to have a clear and deepening sense of who we are and what we stand for.
In visual terms, a key element of that process is to use our well-established identity in a coherent and consistent manner. These brand guidelines are intended to help achieve that. We hope you will find them useful and informative.
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We Look For : Right Fit
Companies with strong position relative to market
Companies within stable but niche market or industry
Teams that seeking transformation - where significant operational and expansion can add value to the company and investment
Family business, Founder-owner run companies, Corporate Divisions, where a new professional direction with good corporate practice can drive shareholder value.
Strong free cash flow business with good candidate for equity value increase.
A team that is willing to engage in the execution plan together with the Private Equity team for mutual benefit
A management team with zeal to urgency and drive to change
A company with product and service with high per employee earnings
